A BRIEF INTRODUCTION TO THE EMPIRE BUILDER
First we reduced fares on the Great Northern Railway and eliminated the sleeping car surcharge. Then we air-conditioned Empire Builder dining and observation cars to give our passengers more for their money, The traveling public in turn gave us a great increase in patronage.
Now we have completely air-conditioned this favorite transcontinental train from end to end. Not only dining and observation cars, but also Pullman sleepers, tourist sleepers, and the new type luxury coaches have been equipped with full air-conditioning. Everywhere on the train you are free from any annoyance of noise, dust, heat, chill or odors. Thus again we live up to our policy of "more for your money."
As you speed westward from Chicago and the Twin Cities (or eastward from Portland, Tacoma, Seattle and Spokane), this luxurious train creates a holiday mood for you. You may read, play cards, rest, listen to the radio, visit, or watch the stay-at-home world glide by your window. You may do as you please, and the Empire Builder caters to each whim or fancy.
Beautiful surroundings, interesting fellow passengers, an obliging train personnel, excellent (and inexpensive) meals, all contribute to your enjoyment. And you will probably spend many comfortable hours in the observation car, which is the living room; and the sunroom, which is the sun parlor.
The sun parlor opens directly into a richly furnished observation lounge where the charm of the Empire Builder is expressed in the simplicity and directness of its architecture and color treatments. Warm tan is the predominant color tone of the walls, with window frames and panels of carved walnut and decorations and lighting fixtures of old gold. In this setting, the rich bright colors in the upholstered chairs, settees and couches-with small console and end tables-and parchment-shaded reading lamps, give an inviting and homelike atmosphere to the most distinctive room in the train.
At the forward end of the room, a well equipped writing desk reminds you of neglected correspondence. Here, also, is the library well stocked with current magazines, and travel books descriptive of the country along the Empire Builder route.
Typically Tudor in design and masculine in every detail, with candelabrum side lights shedding their friendly glow over paneled walls of walnut, the club lounge on the Empire Builder provides the atmosphere of comfort and well-being that is characteristic of a metropolitan club. Here travelers may play cards in sections provided for that purpose, chat, or "listen in" on the latest stock market reports, sport news, or programs of general interest for a radio-phonograph is part of the thoughtful planning evident everywhere on this train.(continued)
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